Jogas Obras y Proyectos

Context

A full-service renovation company working the Vara de Rey and Arganzuela districts of Madrid: plumbing, electrics, tiling, façades, roofing and interiors.

Renovation work is nearly always decided on the quote. The site doesn’t need to tell the company’s story: it needs to get someone to leave their phone number.

Approach

• One conversion, repeated. “Request a quote” sits in the top bar, in the hero, at the end of every service block and in the footer. There’s no second call to action competing for attention.
• Brand red over real site photography — the headline breaks so that “done right first time” lands in red. That’s the renovation customer’s main objection, and it’s worth answering on the first screen.
• React 19 on Vite with strict TypeScript. The stack here was inherited from what the client already had; it was kept and brought up to date rather than rewritten for the sake of it.
• React Helmet for per-route SEO: title, description and Open Graph change with client-side navigation.
• Framer Motion for scroll reveals, kept restrained and honouring prefers-reduced-motion.
• Three trust signals under the button — qualified professionals, competitive pricing, durable solutions.

What I built

• React application with client-side routing and strict TypeScript
• Tailwind design system with the brand palette
• Service structure by trade speciality
• Quote request form with validation
• Per-route SEO via React Helmet with Open Graph metadata
• Static build deployed to production

Outcome

Live on its own domain. It’s the most conventional project here in stack terms, and a reminder that sometimes the right call is to continue with what exists rather than migrate on technical preference.

A note on this work

Built at Xpandex, where I run the full cycle: design, development, performance, accessibility, technical SEO and deployment.